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COPYRIGHT & TRADEMARK QUICK STUDY: WHAT YOU NEED TO KNOW FOR YOUR STARTUP

March 28

COPYRIGHT & TRADEMARK QUICK STUDY: WHAT YOU NEED TO KNOW FOR YOUR STARTUP.

What is the difference between the Trademark Symbol ™ and © – Copyright Symbol? What is the difference between trademark and copyright?

Believe it or not, there is a difference between a trademark and a copyright. If you have a unique business, service or startup, you need to know the difference between a trademark and copyright.  You will also need TO learn how to use the Copyright Symbol to protect your most import intell...

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Question of the Day: What is the difference between an LLC and a "dba"?

June 3

Question of the Day:  What is the difference between and LLC and a dba?

Short Answer: An LLC protects your personal assets. A dba does not.

Explanation:  LLC stands for LIMITED LIABILITY COMPANY. If an LLC gets sued and loses, the person suing (the plaintiff) can only collect from the assets of the LLC, they cannot collect from the owner’s personal assets.

Here’s an example: Jane Fisherman opens a bait shop. She signs a 5 year lease for $2,500/mont...

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Protect Your Brand: Why Intellectual Property Rights Should be at the Top of Your Business Start-up Checklist.

July 25

Guest Post by attorney Kevin Handy, Esq., founder of SnapDivorce®

When I embarked on starting my most recent business, SnapDivorce® LLC, which provides divorce mediation services,[www.snapdivorce.com] one of the first things I did was turn to IP Works to research the availability of the name “SnapDivorce” and secure exclusive rights to it nationwide. I did this before making any other significant investment in the name, including incorporating...

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4 Steps to Protect Your Trademarks

January 5

Clients often ask us: What is involved in registering a trademark? We are happy to define and simplify the process for you – there are four basic steps:

1. Trademark Clearance

What is a trademark clearance? This is a critical first step in the registration process where a trained trademark professional researches and analyzes your proposed trademark to determine how available the mark is for use and registration. The benefit is obvious – proper clearance of your proposed trademark prevents you from investing time and resour...

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IP Procurement Is Not An Expense

January 4

Procurement of your patents, trademarks and copyrights is an investment in growing your company’s assets.

Thinking about intellectual property procurement including patents, trademarks and copyrights as an expense leads to bad decisions with irreversible negative consequences. Good CFOs and CEOs often look for ways to trim expenses without harming the company. When buying janitorial services, materials or office supplies, for example, it may make sense to go with a cheaper vendor, particularly if what you’re buying is not critical...

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